Douyin KOL Vetting

Decide whether a Douyin creator is worth booking from XingTu prices, delivery, indexes and audience data.

v0.1.1

View example draft · How to use

Example draft

Should a kitchen brand book 周幺姑家常菜?

We asked the Skill to find home-cooking creators on XingTu for a kitchen-appliance placement in Southwest China, then check the best match.

The answer

Yes, for kitchen and seasoning campaigns in Southwest China. Her sponsored videos reach a median of 3.15 million plays, 2.6 times her ordinary videos, and she already works with kitchen-appliance and seasoning brands.

What it costs

An integrated video lists at ¥50,000. At 3.15 million plays that is about ¥15.9 per thousand plays. A custom video (¥55,000) works out at ¥17.5. The ¥80,000 video-plus-live package costs ¥25.4 per thousand, so that is the one to negotiate.

Who watches her

Her audience is 42% from Sichuan and 12% from Chongqing, 57% women, and the largest age group is 31–40.

From a real run on 2026-11-05. Prices are XingTu list prices that day, before negotiation.

What you get

  • Prices by format with CPM on sponsored and overall medians
  • XingTu indexes against the platform average
  • Audience portrait read against your brief, with red flags

Good fit

  • Comparing a shortlist before a paid placement
  • Checking that a creator’s audience matches the target region and age

Not for

  • Booking, messaging or negotiating with creators
  • Creators who are not on XingTu

How to use

An Agent that can read the complete Skill folder. Live research also needs a SandBase connection; supplied material can be used without a lookup. XingTu data calls are paid per call; a full card is about six calls.

Download and unpack the complete Skill folder, keep its references, and use it with a local Agent that supports Skills.

Download Skill v0.1.1

Ask your Agent

Use douyin-kol-vetting to shortlist home-cooking creators on XingTu for a kitchen-appliance placement in Southwest China, then vet the strongest one. Show prices, CPM on sponsored-video plays, audience fit and red flags.

  1. Find the XingTu id

    Search XingTu by keyword or resolve a Douyin handle, and confirm the match before paid detail calls.

  2. Fetch the card data

    Base info, prices, indexes, audience portrait and recent sponsored-video performance through SandBase.

  3. Compute and judge

    Calculate CPM, compare with platform averages, read the audience against the brief and list red flags.

FAQ

How do I use this Skill?

Download and unpack the whole Skill folder, including references, into your Agent’s supported Skill directory. You can also ask the Agent to read its SKILL.md and follow the instructions. Run it locally with your own material.

Are these the prices I will pay?

No. They are XingTu list prices on the day of the check, before negotiation and platform fees.