Weibo Ranking Boards

Read Weibo’s life, entertainment and society boards together and pick the topics a brand can safely join today.

v0.1.0

View example draft · How to use

Example draft

What a food brand can join on the morning of 立冬

Weibo’s three themed boards at 09:10 on 7 November, the start of winter.

The answer

The life board is the place to be. Its top entry, 立冬文案 (start-of-winter captions), has 159,229 heat, about a tenth of the entertainment and society leaders, but the topics are light and safe.

Join

立冬文案: a winter caption with a dish. 今年糖葫芦又进化了: winter street food. 深圳气温终于要降到1字头: warm food for a cold day in the south.

Avoid

Celebrity topics on the entertainment board, unless the brand has a real link. Crime and accident stories on the society board, however hot.

From a real run on 2026-11-07.

What you get

  • Top entries and category counts for each board
  • Events that appear on several boards
  • Join, watch and avoid, with angles for the join list

Good fit

  • A daily Weibo brief for a brand
  • Finding light topics beyond the main hot search

Not for

  • How one topic rises and falls; use weibo-hot-lifecycle
  • Joining news, accidents or politics

How to use

An Agent that can read the complete Skill folder. Live research also needs a SandBase connection; supplied material can be used without a lookup.

Download and unpack the complete Skill folder, keep its references, and use it with a local Agent that supports Skills.

Download Skill v0.1.0

Ask your Agent

Use weibo-ranking-boards for a food brand. Compare the life, entertainment and society boards right now and tell me which topics we can join, with one angle each.

  1. Pull the boards

    Life, entertainment and society boards at the same moment.

  2. Profile them

    Count categories, note heat and group entries of one event.

  3. Sort and suggest

    Join, watch or avoid, then one angle per topic to join.

FAQ

How do I use this Skill?

Download and unpack the whole Skill folder, including references, into your Agent’s supported Skill directory. You can also ask the Agent to read its SKILL.md and follow the instructions. Run it locally with your own material.

Why not use the hottest topics?

The hottest are usually news and disputes. The life board is smaller but safe for brands.