检测视频虚假流量分析/Detect fake views in video
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检测视频虚假流量分析/Detect fake views in video
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检测视频虚假流量分析/Detect fake views in video
[中文]
用途:
- 通过高级算法分析TikTok视频流量数据,精确检测可能存在的虚假观看量和不自然互动
- 基于TikTok赛马机制(Traffic Pool)流量池理论,评估内容真实性和流量质量
- 提供全面的欺诈风险分析,包含8种维度、20+指标的深度评估
- 为创作者、MCN机构和内容管理者提供专业的流量质量报告和优化建议
参数:
- item_id: 视频作品ID,必填参数,可从视频URL中提取(例如: https://www.tiktok.com/@tiktok/video/7460937381265411370 中的7460937381265411370)
- content_category: 内容分类,可选参数,影响互动率基准值,选项包括:
- default: 默认类别,通用内容
- entertainment: 娱乐内容,预期有较高互动率
- education: 教育内容,预期有适中互动和较高收藏率
- product: 产品内容,预期有较低互动但较高转化
- verified_large: 大型认证账号,预期互动率适当降低
返回内容详解:
-
video_metrics: 视频核心指标total_views: 总观看量,视频被观看的总次数total_likes: 总点赞数,用户点赞互动次数total_comments: 总评论数,用户评论互动次数total_favorites: 总收藏数,用户收藏次数total_shares: 总分享数,用户分享次数engagement_rates: 互动率指标,值越高越好like_ratio: 点赞率,正常值 1-10%,大账号可能较低comment_ratio: 评论率,正常值 0.1-0.5%,高于1%极佳favorite_ratio: 收藏率,正常值 0.05-0.8%share_ratio: 分享率,正常值 0.05-0.5%,高于1%极佳
-
creator_metrics: 创作者账号健康指标account_age_days: 账号存在天数,越长越可信follower_count: 粉丝数量,影响预期观看量verified: 是否验证账号,认证账号可信度更高trust_score: 账号信任度评分(0-100),越高越可信
-
content_metrics: 内容质量指标content_type: 内容类型(video, image等)created_by_ai: 是否AI生成,AI生成内容可能有特定流量模式high_quality_upload: 是否高质量上传,高质量上传更可信
-
fake_view_analysis: 虚假流量综合分析fake_score: 虚假流量评分(0-100),评分越低越好:- 0-20: 极低风险,自然流量模式
- 20-40: 低风险,可能有少量异常但不构成问题
- 40-60: 中等风险,存在值得关注的异常
- 60-80: 高风险,明显的虚假流量特征
- 80-100: 极高风险,几乎确定存在虚假流量
confidence_level: 风险等级,分为"Minimal", "Low", "Medium", "High"estimated_fake_views: 估计虚假观看量,基于虚假流量模型推算fake_view_percentage: 虚假观看百分比,虚假占总量的比例is_suspicious: 是否可疑,综合判断是否需要关注main_detection_reason: 主要检测原因,最显著的异常特征component_scores: 各维度异常评分,各项都是0-100,越低越好:engagement_score: 互动异常评分distribution_score: 分布异常评分consistency_score: 一致性异常评分creator_credibility_score: 创作者可信度异常评分content_authenticity_score: 内容真实性异常评分follower_correlation_score: 粉丝相关性异常评分racing_mechanism_score: 赛马机制异常评分fan_growth_score: 粉丝增长异常评分
-
traffic_pool: 流量池分析(TikTok赛马机制)current_tier: 当前流量池级别(1-8),越高代表流量越大current_tier_name: 当前流量池名称expected_tier: 预期流量池级别,基于有机流量预测expected_tier_name: 预期流量池名称current_views_range: 当前流量池预期观看范围expected_views_range: 预期流量池观看范围estimated_organic_views: 估计有机观看量,扣除虚假后的真实观看
-
suspicious_features: 可疑特征列表,检测到的具体异常现象 -
recommendations: 建议操作action: 建议操作类型,可能值包括:no_action: 无需操作,健康内容monitor: 持续监控,存在轻微异常scheduled_review: 安排审核,存在值得关注的异常immediate_review: 立即审核,存在严重异常
risk_level: 风险等级("low", "medium", "high", "critical")potential_revenue_impact: 潜在收益影响suggested_steps: 建议步骤,具体操作建议
-
mcn_report: (可选)MCN商业影响分析报告,适用于商业账号summary: 摘要信息business_impact: 商业影响评估revenue_impact: 收益影响评估brand_safety_impact: 品牌安全影响platform_relationship: 平台关系影响contract_impact: 合约影响评估
recommended_actions: 建议操作清单historical_context: 历史背景数据
特性与优势:
- 基于TikTok原生流量池(Traffic Pool)理论构建的精确评估系统
- 8个维度、20+指标的全面分析,覆盖流量、互动、创作者、内容等全方位评估
- 自适应算法,根据账号规模、认证状态、内容类型自动调整阈值
- 基于大数据统计模型的异常检测,准确识别不自然流量模式
- 为不同规模账号(微型、小型、中型、大型、超大型)提供定制化评估标准
- 提供详细的商业影响分析和具体可行的建议步骤
示例响应:
{
"code": 200,
"router": "/api/v1/tiktok/analytics/detect_fake_views",
"params": {
"item_id": "7460937381265411370",
"content_category": "verified_large"
},
"data": {
"video_metrics": {
"total_views": 159414915,
"total_likes": 15817234,
"total_comments": 392493,
"total_favorites": 1051470,
"total_shares": 1312741,
"engagement_rates": {
"like_ratio": 0.09922,
"comment_ratio": 0.00246,
"favorite_ratio": 0.0066,
"share_ratio": 0.00823
}
},
"creator_metrics": {
"account_age_days": 3733.94,
"follower_count": 89827771,
"verified": true,
"trust_score": 100
},
"content_metrics": {
"content_type": "video",
"created_by_ai": false,
"high_quality_upload": true
},
"fake_view_analysis": {
"fake_score": 7.16,
"confidence_level": "Minimal",
"estimated_fake_views": 7970745,
"fake_view_percentage": 5.0,
"is_suspicious": false,
"main_detection_reason": "Statistical View Anomalies",
"component_scores": {
"engagement_score": 0.0,
"distribution_score": 10.0,
"consistency_score": 0,
"creator_credibility_score": 0,
"content_authenticity_score": 34.0,
"follower_correlation_score": 35.0,
"racing_mechanism_score": 0,
"fan_growth_score": 45
}
},
"traffic_pool": {
"current_tier": 8,
"current_tier_name": "8th-Level Traffic Pool",
"expected_tier": 8,
"expected_tier_name": "8th-Level Traffic Pool",
"current_views_range": "30M+",
"expected_views_range": "30M+",
"estimated_organic_views": 148000807
},
"suspicious_features": [
"Suspicious: Reached 100000 followers from 10000 in only 31 days",
"Suspicious: Account gaining 24063 followers per day on average"
],
"recommendations": {
"action": "no_action",
"risk_level": "low",
"potential_revenue_impact": "minimal",
"suggested_steps": [
"No immediate action required",
"Include in routine monitoring"
]
},
"mcn_report": {
"summary": {
"estimated_revenue_impact": 7970.745,
"recommended_actions": "No immediate action required"
},
"business_impact": {
"revenue_impact": {
"level": "low",
"estimated_amount": 7970.745
},
"brand_safety_impact": {
"level": "minimal"
},
"platform_relationship": {
"status": "good"
}
}
}
}
}
[English]
Purpose:
- Analyze TikTok video traffic data using advanced algorithms to precisely detect potential fake views and unnatural engagement
- Evaluate content authenticity and traffic quality based on TikTok's Traffic Pool theory
- Provide comprehensive fraud risk analysis with in-depth assessment across 8 dimensions and 20+ metrics
- Deliver professional traffic quality reports and optimization recommendations for creators, MCN agencies, and content managers
Parameters:
- item_id: Video ID, required parameter, can be extracted from video URL (e.g., 7460937381265411370 from https://www.tiktok.com/@tiktok/video/7460937381265411370)
- content_category: Content category, optional parameter, affects engagement rate benchmarks, options include:
- default: Default category for general content
- entertainment: Entertainment content, expected to have higher engagement
- education: Educational content, expected to have moderate engagement and higher save rates
- product: Product content, expected to have lower engagement but higher conversion
- verified_large: Large verified accounts, expected to have appropriately lower engagement rates
Return Description:
-
video_metrics: Core video metricstotal_views: Total number of viewstotal_likes: Total number of likestotal_comments: Total number of commentstotal_favorites: Total number of savestotal_shares: Total number of sharesengagement_rates: Engagement rate metrics, higher is betterlike_ratio: Like rate, normal range 1-10%, may be lower for large accountscomment_ratio: Comment rate, normal range 0.1-0.5%, excellent if above 1%favorite_ratio: Save rate, normal range 0.05-0.8%share_ratio: Share rate, normal range 0.05-0.5%, excellent if above 1%
-
creator_metrics: Creator account health indicatorsaccount_age_days: Account age in days, longer is more crediblefollower_count: Number of followers, affects expected view countverified: Whether account is verified, verified accounts have higher credibilitytrust_score: Account trust score (0-100), higher is more trustworthy
-
content_metrics: Content quality indicatorscontent_type: Content type (video, image, etc.)created_by_ai: Whether AI-generated, AI-generated content may have specific traffic patternshigh_quality_upload: Whether high-quality upload, high-quality uploads are more credible
-
fake_view_analysis: Comprehensive fake traffic analysisfake_score: Fake view score (0-100), lower is better:- 0-20: Very low risk, natural traffic patterns
- 20-40: Low risk, may have minor anomalies but not problematic
- 40-60: Medium risk, anomalies worth attention
- 60-80: High risk, obvious fake traffic characteristics
- 80-100: Very high risk, almost certainly fake traffic
confidence_level: Risk level, categorized as "Minimal", "Low", "Medium", "High"estimated_fake_views: Estimated fake views, calculated based on fake traffic modelfake_view_percentage: Fake view percentage, proportion of fake views to total viewsis_suspicious: Whether suspicious, comprehensive judgment if attention is neededmain_detection_reason: Main detection reason, most significant anomaly featurecomponent_scores: Dimensional anomaly scores, each 0-100, lower is better:engagement_score: Engagement anomaly scoredistribution_score: Distribution anomaly scoreconsistency_score: Consistency anomaly scorecreator_credibility_score: Creator credibility anomaly scorecontent_authenticity_score: Content authenticity anomaly scorefollower_correlation_score: Follower correlation anomaly scoreracing_mechanism_score: Racing mechanism anomaly scorefan_growth_score: Fan growth anomaly score
-
traffic_pool: Traffic pool analysis (TikTok racing mechanism)current_tier: Current traffic pool level (1-8), higher means more trafficcurrent_tier_name: Current traffic pool nameexpected_tier: Expected traffic pool level, based on organic traffic predictionexpected_tier_name: Expected traffic pool namecurrent_views_range: Current traffic pool expected view rangeexpected_views_range: Expected traffic pool view rangeestimated_organic_views: Estimated organic views, real views after deducting fake ones
-
suspicious_features: List of suspicious features, specific detected anomalies -
recommendations: Recommended actionsaction: Recommended action type, possible values include:no_action: No action needed, healthy contentmonitor: Continuous monitoring, minor anomalies presentscheduled_review: Schedule review, anomalies worth attentionimmediate_review: Immediate review, serious anomalies present
risk_level: Risk level ("low", "medium", "high", "critical")potential_revenue_impact: Potential revenue impactsuggested_steps: Suggested steps, specific action recommendations
-
mcn_report: (Optional) MCN business impact analysis report, applicable for business accountssummary: Summary informationbusiness_impact: Business impact assessmentrevenue_impact: Revenue impact assessmentbrand_safety_impact: Brand safety impactplatform_relationship: Platform relationship impactcontract_impact: Contract impact assessment
recommended_actions: Recommended action listhistorical_context: Historical background data
Features and Advantages:
- Precise evaluation system built on TikTok's native Traffic Pool theory
- Comprehensive analysis across 8 dimensions and 20+ metrics, covering traffic, engagement, creator, content, etc.
- Adaptive algorithm automatically adjusts thresholds based on account size, verification status, content type
- Anomaly detection based on big data statistical models, accurately identifies unnatural traffic patterns
- Provides customized evaluation standards for different account sizes (micro, small, medium, large, extra-large)
- Delivers detailed business impact analysis and specific, actionable recommendations
Example Response:
{
"code": 200,
"router": "/api/v1/tiktok/analytics/detect_fake_views",
"params": {
"item_id": "7460937381265411370",
"content_category": "verified_large"
},
"data": {
"video_metrics": {
"total_views": 159414915,
"total_likes": 15817234,
"total_comments": 392493,
"total_favorites": 1051470,
"total_shares": 1312741,
"engagement_rates": {
"like_ratio": 0.09922,
"comment_ratio": 0.00246,
"favorite_ratio": 0.0066,
"share_ratio": 0.00823
}
},
"creator_metrics": {
"account_age_days": 3733.94,
"follower_count": 89827771,
"verified": true,
"trust_score": 100
},
"content_metrics": {
"content_type": "video",
"created_by_ai": false,
"high_quality_upload": true
},
"fake_view_analysis": {
"fake_score": 7.16,
"confidence_level": "Minimal",
"estimated_fake_views": 7970745,
"fake_view_percentage": 5.0,
"is_suspicious": false,
"main_detection_reason": "Statistical View Anomalies",
"component_scores": {
"engagement_score": 0.0,
"distribution_score": 10.0,
"consistency_score": 0,
"creator_credibility_score": 0,
"content_authenticity_score": 34.0,
"follower_correlation_score": 35.0,
"racing_mechanism_score": 0,
"fan_growth_score": 45
}
},
"traffic_pool": {
"current_tier": 8,
"current_tier_name": "8th-Level Traffic Pool",
"expected_tier": 8,
"expected_tier_name": "8th-Level Traffic Pool",
"current_views_range": "30M+",
"expected_views_range": "30M+",
"estimated_organic_views": 148000807
},
"suspicious_features": [
"Suspicious: Reached 100000 followers from 10000 in only 31 days",
"Suspicious: Account gaining 24063 followers per day on average"
],
"recommendations": {
"action": "no_action",
"risk_level": "low",
"potential_revenue_impact": "minimal",
"suggested_steps": [
"No immediate action required",
"Include in routine monitoring"
]
},
"mcn_report": {
"summary": {
"estimated_revenue_impact": 7970.745,
"recommended_actions": "No immediate action required"
},
"business_impact": {
"revenue_impact": {
"level": "low",
"estimated_amount": 7970.745
},
"brand_safety_impact": {
"level": "minimal"
},
"platform_relationship": {
"status": "good"
}
}
}
}
}
Imported from a validated TikHub OpenAPI document. Pricing must be reviewed before enabling.
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